Dramaturgi komunikasi dakwah para Da’i di Kota Ambon: pola pengelolaan kesan di panggung depan

Sulaeman, Sulaeman and Sulastri, Irta and Nurdin, Ali (2018) Dramaturgi komunikasi dakwah para Da’i di Kota Ambon: pola pengelolaan kesan di panggung depan. Jurnal Komunikasi Islam, 8 (1). pp. 86-110. ISSN 2655-5212; 2008-6314

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Abstract

This article discusses the pattern of impression management carried out by the da'i on the front stage in an effort to improve the quality of message transformation to mad’u. Through a good impression management, the persua­sion process occurs which allows the conveyed messages to be well received by mad'u with fullly awareness, not by force. Using dramaturgy approach, researchers conducted participatory observation and in-depth interviews towards 15 da'is in Ambon City who were chosen purposively. This study has revealed that during proselytizing, the da'is manage the impression on the front stage by utilizing verbal and nonverbal communication through the management of situational, planned, and spontaneous impressions.

Item Type: Article
Creators:
Creators
Email
NIDN
Sulaeman, Sulaeman
sulaeman@iainambon.ac.id
UNSPECIFIED
Sulastri, Irta
sulastri64@yahoo.com
UNSPECIFIED
Nurdin, Ali
ali.nurdin@uinsby.ac.id
UNSPECIFIED
Uncontrolled Keywords: Da'i; pengelolaan kesan; dramaturgi; panggung depan
Subjects: 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200101 Communication Studies
22 PHILOSOPHY AND RELIGIOUS STUDIES > 2204 Religion and Religious Studies > 220407 Studies in Religious Traditions (excl. Eastern, Jewish, Christian and Islamic Traditions)
Divisions: Karya Ilmiah > Artikel
Depositing User: Amira Oribia Wanda Sasmita
Date Deposited: 30 Nov 2021 08:05
Last Modified: 30 Nov 2021 08:05
URI: http://repository.uinsby.ac.id/id/eprint/1857

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